Showing posts with label sanders hypnosis. Show all posts
Showing posts with label sanders hypnosis. Show all posts

Tuesday, November 6, 2012

Hypnosis saved the skydive from space!

It's the most watched event of 2012. And no... it's not the election.

I'm referring to the amazing record breaking skydive from almost outer space, done by Felix Baumgartner.

Hypnotherapy made it hap
pen.

Turns out he had a "severe claustrophobic reaction" to the special pressure suit the jump required.

In his words...

"Having this suit on my body and feeling it, and the smell of the rubber, made me anxious"

He constantly had to fight the urge to tell the team to get him out of the suit when training in a pressure chamber.

His solution?

You are going to love this part...

He took a year off training, returned to his home in Austria and had hypnotherapy to help him prepare mentally for the challenge.

Do YOU have a fear or phobia that you need to lose? Contact the Sanders Hypnosis Center of Maryland.

Click the link below to read the article!

http://www.bbc.co.uk/news/science-environment-20167361

Friday, October 19, 2012

If you have no interest in helping people make positive changes in their lives, then don't read this

In my work at the Sanders Hypnosis Center of Maryland, many people enter our doors initially dissatisfied with their lives realizing that there is something missing. It's as if they're not living up to their true potential. They know they can, and should, be doing something better.

One particular client works in the insurance claims business and was completely miserable with what he does. He, like many people, have often told me they wish they could do what I do -that is to help people change their lives for the better. I tell them that each of us has this ability. It's just a matter of getting out there and doing it. Just make it happen. If you're wondering how, here's a terrific way to get started.

My wonderful and amazingly gifted friend, Tara Baldwin, a Master Life Coach and owner of BELIEVE Life Coaching and BELIEVE University, is giving people who want to make this world a better place that very opportunity -an opportunity to become a certified life coach (CLC). If helping people while earning a great living is not your calling, then don't read this.

Tara will be giving away a tremendous amount of her knowledge, garnered from years of experience of helping people and training with mentors like Tony Robbins. Under her guidance, you will become a terrific life coach. I know from personal experience that there are trainers out there who only trains others from a theoretical perspective -they don't practice what they train others to do. Tara walks the walk. She has had hundreds and hundreds of very satisfied clients. And she's willing to share how she does this with you.

Read on for more information, but before I leave you to Tara's course description, I'm going to add an additional incentive:


If you register for her course and tell her that Brian Sanders sent you, I will give you my "Confidence" home audio program 
ABSOLUTELY FREE! 

Why would I do this? Because I know Tara's training will blow you away. It will change your life, and it will enable you to change others. It's sort of like "paying it forward." My "Confidence Hypnosis" Home Audio Program will help you build your confidence so that you when you're ready to help people with Tara's methods, you will hit the ground running. That's all -no strings attached. Just tell her I sent you and you will get my Confidence program.

Read on...



BELIEVE University
Live Certified Coaching TeleClass 
16 classes 
 ***After this program you will be a CLC, Certified Life Coach *** 


It's truly a privilege to do this great work. If you are called to serve, would like to be financially independent, spend more time with your family, and if you choose, live a location-independent lifestyle this is the career for you. Our goal as coaches is to help as many people as possible live what's most important to them, helping clients break through limiting habits/patterns, and live their best life! 


Clarity+ Forward Motion = Victory! 

What stands out at BELIEVE University is a staff who is the best in the business. Owner Tara Baldwin is a Master Life Coach, Tony Robbins Advanced Skills training, and has years of experience in coaching, coach training, speaking, seminars, workshops, and marketing. Plus experts in Marketing, and teachers with years in the business with ICF Curriculum coaching school backgrounds. We actually teach you how to coach, AND how to market. We are genuine, honest, connected people, passionate about coaching, and passionate about our school and our students. Quality over numbers. You can actually talk to us, and we will go the extra mile. It's our full circle life purpose to coach, and we are the luckiest people on the planet, because we get to live that everyday, and teach others to do the same. If after reading this, it feels right, we would love for you to join the BELIEVE U Family.

You can listen to the recordings anytime, or download them and take them with you. (Mp3 and wav files) 

Practice Live Coaching in Class! 
Class Dates: Jan. 29th 2012-March 26th 2013 
Tues. and Thurs. Evenings 7pm EST-10pm EST 

***Get your tuition back, our generous referral program offers 20% commissions on the spot

*** Reg Class Cost: $3500 by Jan. 2nd 2013 Cut off Date
Early Re enroll before Dec. 1st 2012: $3197 $Save $300$ 
Early Re Enroll before Nov. 1st 2012: $2897 $$Save 600$$ 

To sign up: 
Email believelifecoaching@gmail.com to confirm you want to enroll in class. I will send you an agreement form to make it official. Payments are accepted through PayPal: believelifecoaching@gmail.com, even (if you do not have a paypal account you can send payment from a bank or credit card account.) www.paypal.com **Your seat will not be saved until agreement form is filled out.** 

Call 410-991-5629 for questions and to speak with a real person to make you feel more comfortable in purchasing recordings. 

**In this class you will:** 
Learn Coaching Structure, Core Competencies, and Ethics. (ICF Curric) 
Develop Powerful Questioning and Active Listening Skills 
Get the tools for Marketing your business
Keep up with what's going on now! 

Discover how to create multiple streams of income with Ease Practice Coaching Skills such as: 
Goal Setting, 
Belief Flipping, 
Intuition Laser Coaching, 
The Linear side NLP, and the Spiritual Side, even some neuroscience. (Well Rounded Coaching) Environment for Success Awareness
Stress management
Essencing 
Place of Resilience=Power place 
Mirroring and many more coaching tools and exercises to use with your clients

Thursday, December 29, 2011

Sanders Hypnosis responds to Baltimore Sun story, "Be a helpful cheerleader."

Alexia Elejalde-Ruiz, of Tribune Newspapers, wrote an interesting and entertaining story that was published today entitled, "Be a helpful cheerleader: When a loved one needs to change, nagging just won't work."

This story discussed the ups and downs of a wife who encouraged her husband to change his eating habits in order for them to both lose weight together. We hope this will encourage other couples to do the same, but we understand how difficult it is to take away food that another desires. As such, we sent the author our response:

Dear Ms. Elejalde-Ruiz,

I read your article today, "Be a helpful cheerleader" in the Baltimore Sun. It was a very enjoyable read with a positive, real-life spin. I hope your article will motivate couples to do the same as the two you wrote about. 

I am the director of the Sanders Hypnosis Center in Glen Burnie, Maryland and work with weight loss clients on a daily basis. As such, there is a shortcoming in your article that I would like to point out. We have found that the reason why most individuals overeat is a psychological one. As a concerned spouse, it might be tempting to eliminate that pizza or hamburger from a loved one's diet, but if that person wants it they will eventually get it. Think about a child who is told to stay away from the cookie jar. The temptation for a cookie may have been there before, but now that he is told he can't have it, he will desire the delicious contents inside the jar even more! 

This is precisely why diets fail. People are told to abstain from foods they want. As a result, they want it even more! This discussion is, coincidentally, a timely one in that World Hypnotism Day will be celebrated by hypnotists around the world on January 4th. At the Sanders Hypnosis Center, our clients deal with the psychological aspects of their eating problems. Our approach is very unique in that, with hypnosis, our clients believe they have a gastric band fitted around their stomachs. As a result, they are less hungry. For example, individuals who once would eat an entire pizza are now satisfied by having only one slice. They still eat what they want, just much less of it.

Anyone with questions about how hypnosis can help them with their weight loss goals should visit www.SandersHypnosis.com or call the Sanders Hypnosis Center at 443-494-9766.

Monday, October 10, 2011

Brian Sanders, NGH Certified Instructor, Attends Worldwide Conference For Hypnosis Professionals



Leading Edge Program Focused On Value of Hypnosis in Improving Everyday Life for Millions of People


Glen Burnie, Maryland, October 10, 2011 -- From helping people overcome their fears to honing personal development skills and goal achievement to assisting with pain management hypnosis has long been a valid tool for millions of people. With a theme of CONCEIVE … BELIEVE … ACHIEVE, The National Guild of Hypnotists (NGH.net) of Merrimack, New Hampshire held its 24th annual educational conference and convention at the Best Western Royal Plaza Hotel & Trade Center in Marlborough, Massachusetts. Attending this year’s event was Brian Sanders of Glen Burnie, Maryland. Leading experts from around the globe shared the latest insights and techniques to help professional consulting hypnotists bring the value of hypnosis to several areas of the health and wellness fields.

“This was an incredible experience,” said Mr. Sanders, “The networking with peers around the world was tremendous, and the workshops presented a wealth of insight and skill building that I know my clients will value.”
“This is the world’s super conference for professional hypnotists. All told, there were about 1200 hypnotists in town for a plethora of intensive educational workshops,” said Dr. Dwight Damon, President and Founder of the National Guild of Hypnotists. “Our annual convention took place August 12th -14th with multiple tracks for any number of disciplines in the profession.” As Dr. Damon explains, “Our training programs are conducted by award-winning speakers, published authors, and other professional hypnotists from around the world. Many of the speakers were from outside the United States. We may be the National Guild of Hypnotists, but this is truly an international event."

While the attendees represent many countries, varied hypnosis skill levels, and a diversity of occupations, they were united in their goal of using hypnotism as a valuable tool for helping others. Some of the course topics included certifications in: stress management; pain management; hypno-oncology; sleep improvement, new answers for diabetes; and helping people help themselves with hypnosis. Many of the topics also applied to sales and marketing professionals and non-hypnotists seeking to improve their influence and persuasion skills.
Dr. Dwight Damon continued, "Even though the NGH Convention is a time for intensive study and skill development, we like to remind people that the event is frequently described as, 'the world's largest and friendliest professional hypnotism conference.' The three days NGH spends in Marlborough, MA, are an incredible time for networking for the world’s top hypnotists.
People leave the NGH Convention with new professional relationships, new mentors and most importantly, new friends."

Hypnotism is an accepted and recognized treatment option regularly utilized by many health care workers, counselors and other mental health professionals. Hypnosis provides a valuable tool for
enhancing an individual's ability to deal with pain or stress, or to assist in diminishing undesirable behavior patterns. As the use of hypnotism increases, so does the demand for those
who are trained to provide it.
Celebrating 61 years of service worldwide, the Guild is also celebrating its 24th Convention Anniversary. The largest and oldest organization of its kind, the National Guild of Hypnotists
provides a wide range of support and professional development services for hypnotists on every continent. Its mission is, in part, to educate the public about the value of hypnosis and also to
continue its leadership role in expanding the profession of a certified consulting hypnotist.

# # # #

The National Guild of Hypnotists, Inc. is a not-for-profit, educational corporation. Founded in Boston, MA in 1950/51, the Guild is a professional organization comprised of dedicated
individuals committed to advancing the field of hypnotism. The National Guild of Hypnotists has over 10,000 members, representing 70 countries around the world. There are NGH certified
trainers in 44 US states and 28 countries around the world. Learn more at http://www.sandershypnosis.com/ or http://www.ngh.net/.

 

Thursday, October 6, 2011

I.R.S. Tax Credit For Hypnosis!

You Can Get 100% Reimbursement for your Weight Loss

and/or Smoking Cessation Hypnotherapy Programs

with an I.R.S. Tax Credit!





Tax laws passed for 2003 onwards mean you can get a tax credit that reimburses you 100% for money paid for smoking programs.

You can also be reimbursed 100% for weight loss programs if you were advised by a physician to lose weight.
This is a tax credit – not a tax deduction, so that means 100% credit on your taxes!
The information below is presented as a courtesy from Academy of NLP & Hypnosis and is quoted from pages 12 and 15 of IRS Publication 502 year 2003.

Stop-Smoking Programs
You can include in medical expenses amounts you pay for a program to stop smoking. However, you cannot include in medical expenses amounts you pay for drugs that do not require a prescription, such as nicotine gum or patches that are designed to help stop smoking.
Weight-Loss Programs
You can include in medical expenses amounts you pay to lose weight if it is a treatment for a specific disease diagnosed by a physician (such as obesity, hypertension, diabetes or heart disease). This includes fees you pay for membership in a weight reduction group and attendance at periodic meetings. You cannot include membership dues in a gym, health club, or spa as medical expenses, but you can include separate fees charged there for weight loss activities.
How to Report
To claim the credit, complete Form 8885, Health Coverage Tax Credit, and attach it to your Form 1040 or Form 1040NR. Report the credit on Form 1040, line 67, or Form 1040NR, line 62, and check box c. You cannot claim the credit on Form 1040A or Form 1040EZ.
You must attach invoices and proof of payment for any amounts you include on line 2 of Form 8885 for which you did not receive an advance payment. If you file your return electronically, attach the invoices and proof of payment to your Form 8453. Proof of payment may include a pay stub if insurance is through a spouse’s employment, a bank check, or bank statement for premiums that are automatically deducted from your account.
If you claim this credit, you cannot take the same expenses that you use to figure your health coverage tax credit into account in determining your:
Medical and dental expenses on Schedule A (Form 1040)
Self-employed health insurance deduction, or
Archer Medical Savings Account (MSA) distributions.
Special thanks to Dorothy M. Neddermeyer, PhD.
Sanders Hypnosis Center of Maryland

Friday, June 17, 2011

Obesity Surgery Might Not Help Older Patients Live Longer, Study Suggests

June 13, 2011 -- Extremely obese adults who are middle-age or older may not be lengthening their lives by having weight loss surgery, a new study reveals.

These findings differ from previous research, which has shown a modest improvement in survival rates. Other studies done on younger, female, or healthier populations have suggested an increased life span following these procedures.

But this current study looked at an older, predominantly male, and sicker group of adults, and the results did not show a decrease in mortality rates in patients after gastric bypass surgery during a nearly seven-year follow-up period.

"We looked at Roux-en-Y gastric bypass because that was the predominant procedure done when the research was conducted," says study researcher Matthew Maciejewski, PhD, an investigator at the center for Health Services Research in Primary Care at the Durham Veterans Affairs Medical Center in Durham, N.C.

The research appears in the June 15 issue of the Journal of the American Medical Association.

Weight Loss Surgery and Risk of Death

Researchers analyzed data from 850 veterans who had weight loss surgery between January 2000 and December 2006 at one of 12 VA medical centers and a similar number of severely obese high-risk veterans who did not have the operation but received their health care from the same facilities. Among the surgical patients, 74% were male and 26% were female. Their average age was 49 and the average body mass index (BMI) was 47, which is considered severely obese.

When researchers compared mortality rates in the surgical group to a matched nonsurgical control group -- who had a similar age, BMI, race, gender mix, marital status, and number of participants who were super-obese (BMI of 50 or above) -- they did not find a lower mortality rate.

Why didn't gastric bypass extend life? Maciejewski says one possibility is that there is no survival benefit from weight loss surgery in this higher-risk, predominantly male group of patients after nearly seven years. A second explanation is that there could be a longer-term benefit that researchers didn't have enough time to observe.

A study from Sweden with a longer follow-up period found a survival benefit in patients, but it was not seen until an average of 13 years after weight loss surgery.

"In the Swedish research, some of the decreases in mortality found a decade or more later were caused by a reduction in deaths from cancer and heart disease," says Janey Pratt, MD, a bariatric surgeon and director of the Massachusetts General Hospital Weight Loss Center in Boston, who was not involved in either of the two studies. "Perhaps in this latest research, the damage had already been done in older patients, and they're less likely to reap the benefits of surgery in terms of survival.”

Eleven of the 850 surgical patients died within a month of having gastric bypass. That's a mortality rate of 1.3%, which is four times higher than the one seen in an earlier study of weight loss surgery in younger, mostly female patients.

Pratt tells WebMD that it's much more difficult to do obesity surgery on male patients than females because of gender differences in the way fat is distributed on the body.

Women carry more of their fat in their hips and thighs, and belly fat is found mainly in the abdominal wall. But extremely obese men carry much of their fat in the belly, the so-called "apple" shape. They have thin abdominal walls but lots of fat floating around inside surrounding the gastrointestinal tract and organs where weight loss surgery takes place.

Weighing Risks and Benefits of Obesity Surgery

Roughly 220,000 Americans have obesity surgery per year, or 1% of the clinically eligible population, according to the American Society for Metabolic and Bariatric Surgery. These operations, which include gastric bypass or gastric banding, make the stomach smaller so the amount of food eaten is reduced. With gastric bypass, fewer calories are also absorbed because food bypasses part of the small intestine.

"Even though this study did not suggest a survival benefit at nearly seven years, there are a host of other benefits from having bariatric surgery," Maciejewski tells WebMD. It's effective in producing weight loss, it decreases the use of medication for obesity-related health conditions, such as diabetes, high blood pressure, and high cholesterol, and it improves the quality of life.

Pratt frequently does weight loss surgery in people over 60, but she tells her patients that it's unlikely to prolong their life and more likely to improve their quality of life and decrease the number of medications they're currently taking.

Many go ahead and have the procedure. "But sometimes it's the quality of life benefits -- being able to sleep in the same bed as their spouse, sitting comfortably in a movie theater, or cutting their own toenails -- that's enough. It doesn't have to be living longer," says Pratt.

Original source: http://www.webmd.com/diet/weight-loss-surgery/news/20110613/weight-loss-surgery-middle-age-may-not-increase-survival

Visit Sanders Hypnosis Center to learn more about our safe, effective Gastric Band Hypnosis program with absolutely NO surgery involved

Tuesday, October 26, 2010

The Top 5 Phobias....

...according to Steve Spears, staff writer for Florida's St. Petersburg Times. Spears conducted some extremely indepth and thorough research to come up with his list of phobias; he searched on Yahoo.

In any case, I thought it would be interesting to blog about his findings. The top five Yahoo searches for phobias are:

1. AGORAPHOBIA - The fear of being in places where help may not be available. For example, you're driving cross-country and your car breaks down hundreds of miles from civilazation, with no help to be found.

2. HAUNTED HOUSE PHOBIA - Yes, for real. Is there an official term for this? I don't think so, but I would love for somebody to correct me on this.

3. ACROPHOBIA: Fear of heights - a very common phobia that we work with at the Sanders Hypnosis Center in Pasadena, MD.

4. LEPORIPHOBIA: Check this one out. This phobia is the fear of mutant bunny rabbits or, more specifically, the Easter Bunny. Yes, killer bunnies.

5. ARACHNAPHOBIA: Most people are familiar with this thanks to the movie by the same name. The fear of spiders is another common issue we see at the Sanders Hypnosis Center. So, yes, if you have arachnaphobia, come see us and you'll soon have your very own pet tarantula.

You can view the original article here.

Sanders Hypnosis Center
www.SandersHypnosis.com

Tuesday, October 12, 2010

Virtual Gastric Band With Hypnotherapy

Have you thought about having a Gastric Band fitted or Gastric Bypass Surgery without doing your research? Do you comfort eat when you are unhappy, alone, bored or stressed? Do you think that having a Gastric Band fitted, which is an invasive procedure and can cause discomfort and has cost lives will change your attitude to only eating when you are hungry?

Interest in Gastric Bands and Gastric Bypass Surgery has increased with celebrity admissions such as Sharon Osbourne, Roseanne Barr, Al Roker, and Carnie Wilson, whom have publicly admitted they have used the Gastric Band or the Gastric Bypass procedure to lose weight. But is the Gastric Bypass or Gastric Band Surgery procedure 100% safe, the answer is no!

According to a study by researchers at the University of Washington, it was found that 1 in 50 people die within one month of having gastric bypass surgery, and that figure jumps nearly fivefold if the surgeon is inexperienced. Gastric Band Surgery is also extremely risky. Not only has this procedure caused discomfort with patients, but it has also claimed the lives of Gastric band patients including the life of Bernadette Reid, Suzanne Murphy 29, and Marilyn Wardrop 54, just to name a few. One life lost to an invasive procedure is one life to many.

There is a range of post-operative problems reported with gastric bands, and over 80% of patients will experience one or more of the following symptoms:

Nausea and vomiting (50%)
Reflux or regurgitation of food (35%)
Slipped band (25%)
Obstruction or blockage (15%)
Constipation
Diarrhea
Difficulty swallowing

If these complications cause you serious discomfort your band may need to be adjusted or removed. This involves further surgery, exposing you to all the associated risks once again.

Losing Weight when you have temptations or no will power is not an easy route to take but if you are trying to lose weight only to then pile more pounds on, then you should think about losing weight the safe way, by having a Virtual Gastric Band.

A Virtual Gastric Band, also known as Gastric Band Hypnotherapy or the Hypnotic Gastric Band, allows you to be convinced that you have a Gastric Band fitted where you will have all of the feelings without the risk and discomfort that an Invasive Gastric Band Surgery would bring, and you will still lose weight.

Here are some of the Benefits that a Virtual Gastric Band with Hypnotherapy would bring:

1. With Virtual Gastric Bands (Gastric Band Hypnotherapy) or (Hypnotic Gastric Band) there is NO invasive Surgery
2. No fears about having surgery to have a Gastric Band Fitted
3. No Discomfort with having a virtual Gastric Band
4. Virtual Gastric Bands are much more cost effective
5. No Time off work with a Virtual Gastric Band fitted
6. No Gastric Bands Complications with Surgery

Recently, several European gastric band hypnosis practictioners have been highlighted in the news. ABC News ran a nationwide story on the positive successes of the Gastric Mind Band System and Chicago's ABC Affiliate aired a similar story on the Virtual Gastric Band system. The Virtual Gastric Band System, which is the approach used at the Sanders Hypnosis Center, has had documented clinical success in a recent UK study where National Health Service patients saw a 95% success rate in group trials.

Call the Sanders Hypnosis Center today at 443-494-9766 for your free telephone consultation, and to see if Virtual Gastric Band hHypnosis is right for you.

Thursday, February 25, 2010

This Is Your Brain Under Hypnosis – New York Times


Hypnosis, with its long and checkered history in medicine and entertainment, is receiving some new respect from neuroscientists. Recent brain studies of people who are susceptible to suggestion indicate that when they act on the suggestions their brains show profound changes in how they process information. The suggestions, researchers report, literally change what people see, hear, feel and believe to be true.

The new experiments, which used brain imaging, found that people who were hypnotized “saw” colors where there were none. Others lost the ability to make simple decisions. Some people looked at common English words and thought that they were gibberish.

“The idea that perceptions can be manipulated by expectations” is fundamental to the study of cognition, said Michael I. Posner, an emeritus professor of neuroscience at the University of Oregon and expert on attention. “But now we’re really getting at the mechanisms.”

Even with little understanding of how it works, hypnosis has been used in medicine since the 1950’s to treat pain and, more recently, as a treatment for anxiety, depression, trauma, irritable bowel syndrome and eating disorders.

There is, however, still disagreement about what exactly the hypnotic state is or, indeed, whether it is anything more than an effort to please the hypnotist or a natural form of extreme concentration where people become oblivious to their surroundings while lost in thought.

Hypnosis had a false start in the 18th century when a German physician, Dr. Franz Mesmer, devised a miraculous cure for people suffering all manner of unexplained medical problems. Amid dim lights and ethereal music played on a glass harmonica, he infused them with an invisible “magnetic fluid” that only he was able to muster. Thus mesmerized, clients were cured.

Although Dr. Mesmer was eventually discredited, he was the first person to show that the mind could be manipulated by suggestion to affect the body, historians say. This central finding was resurrected by Dr. James Braid, an English ophthalmologist who in 1842 coined the word hypnosis after the Greek word for sleep.

Braid reportedly put people into trances by staring at them intently, but he did not have a clue as to how it worked. In this vacuum, hypnosis was adopted by spiritualists and stage magicians who used dangling gold watches to induce hypnotic states in volunteers from the audience, and make them dance, sing or pretend to be someone else, only to awaken at a hand clap and laughter from the crowd.

In medical hands, hypnosis was no laughing matter. In the 19th century, physicians in India successfully used hypnosis as anesthesia, even for limb amputations. The practice fell from favor only when ether was discovered.

Now, Dr. Posner and others said, new research on hypnosis and suggestion is providing a new view into the cogs and wheels of normal brain function. One area that it may have illuminated is the processing of sensory data. Information from the eyes, ears and body is carried to primary sensory regions in the brain. From there, it is carried to so-called higher regions where interpretation occurs.

For example, photons bouncing off a flower first reach the eye, where they are turned into a pattern that is sent to the primary visual cortex. There, the rough shape of the flower is recognized. The pattern is next sent to a higher – in terms of function – region, where color is recognized, and then to a higher region, where the flower’s identity is encoded along with other knowledge about the particular bloom.

The same processing stream, from lower to higher regions, exists for sounds, touch and other sensory information. Researchers call this direction of flow feedforward. As raw sensory data is carried to a part of the brain that creates a comprehensible, conscious impression, the data is moving from bottom to top.
Bundles of nerve cells dedicated to each sense carry sensory information. The surprise is the amount of traffic the other way, from top to bottom, called feedback. There are 10 times as many nerve fibers carrying information down as there are carrying it up.

These extensive feedback circuits mean that consciousness, what people see, hear, feel and believe, is based on what neuroscientists call “top down processing.” What you see is not always what you get, because what you see depends on a framework built by experience that stands ready to interpret the raw information – as a flower or a hammer or a face.

The top-down structure explains a lot. If the construction of reality has so much top-down processing, that would make sense of the powers of placebos (a sugar pill will make you feel better), nocebos (a witch doctor will make you ill), talk therapy and meditation. If the top is convinced, the bottom level of data will be overruled. This brain structure would also explain hypnosis, which is all about creating such formidable top-down processing that suggestions overcome reality.

According to decades of research, 10 to 15 percent of adults are highly hypnotizable, said Dr. David Spiegel, a psychiatrist at Stanford who studies the clinical uses of hypnosis. Up to age 12, however, before top-down circuits mature, 80 to 85 percent of children are highly hypnotizable. One adult in five is flat out resistant to hypnosis, Dr. Spiegel said. The rest are in between, he said.

In some of the most recent work, Dr. Amir Raz, an assistant professor of clinical neuroscience at Columbia, chose to study highly hypnotizable people with the help of a standard psychological test that probes conflict in the brain. As a professional magician who became a scientist to understand better the slippery nature of attention, Dr. Raz said that he “wanted to do something really impressive” that other neuroscientists could not ignore.

The probe, called the Stroop test, presents words in block letters in the colors red, blue, green and yellow. The subject has to press a button identifying the color of the letters. The difficulty is that sometimes the word RED is colored green. Or the word YELLOW is colored blue.

For people who are literate, reading is so deeply ingrained that it invariably takes them a little bit longer to override the automatic reading of a word like RED and press a button that says green. This is called the Stroop effect.

Sixteen people, half highly hypnotizable and half resistant, went into Dr. Raz’s lab after having been covertly tested for hypnotizability. The purpose of the study, they were told, was to investigate the effects of suggestion on cognitive performance. After each person underwent a hypnotic induction, Dr. Raz said:
“Very soon you will be playing a computer game inside a brain scanner. Every time you hear my voice over the intercom, you will immediately realize that meaningless symbols are going to appear in the middle of the screen. They will feel like characters in a foreign language that you do not know, and you will not attempt to attribute any meaning to them.

“This gibberish will be printed in one of four ink colors: red, blue, green or yellow. Although you will only attend to color, you will see all the scrambled signs crisply. Your job is to quickly and accurately depress the key that corresponds to the color shown. You can play this game effortlessly. As soon as the scanning noise stops, you will relax back to your regular reading self.”

Dr. Raz then ended the hypnosis session, leaving each person with what is called a posthypnotic suggestion, an instruction to carry out an action while not hypnotized. Days later, the subjects entered the brain scanner.
In highly hypnotizables, when Dr. Raz’s instructions came over the intercom, the Stroop effect was obliterated, he said. The subjects saw English words as gibberish and named colors instantly. But for those who were resistant to hypnosis, the Stroop effect prevailed, rendering them significantly slower in naming the colors.
When the brain scans of the two groups were compared, a distinct pattern appeared. Among the hypnotizables, Dr. Raz said, the visual area of the brain that usually decodes written words did not become active. And a region in the front of the brain that usually detects conflict was similarly dampened.
Top-down processes overrode brain circuits devoted to reading and detecting conflict, Dr. Raz said, although he did not know exactly how that happened. Those results appeared in July in The Proceedings of the National Academy of Sciences.

A number of other recent studies of brain imaging point to similar top-down brain mechanisms under the influence of suggestion. Highly hypnotizable people were able to “drain” color from a colorful abstract drawing or “add” color to the same drawing rendered in gray tones. In each case, the parts of their brains involved in color perception were differently activated.

Brain scans show that the control mechanisms for deciding what to do in the face of conflict become uncoupled when people are hypnotized. Top-down processes override sensory, or bottom-up information, said Dr. Stephen M. Kosslyn, a neuroscientist at Harvard. People think that sights, sounds and touch from the outside world constitute reality. But the brain constructs what it perceives based on past experience, Dr. Kosslyn said.

Most of the time bottom-up information matches top-down expectation, Dr. Spiegel said. But hypnosis is interesting because it creates a mismatch. “We imagine something different, so it is different,” he said.

Originally published in The New York Times
by Sandra Blakeslee
November 22, 2005

Brian Sanders, MS, CH
Sanders Hypnosis Center
2528 Mountain RD, Suite #103
Pasadena MD 21122
www.sandershypnosis.com